When it comes to digital advertising and marketing, Facebook and Twitter are the obvious choices. That being said, there are other so-called “niche” platforms that are gaining thousands of users each and every day. Learning how to use these platforms to promote your business can provide great exposure and could possibly lead to a big surge of growth for your brand. Here are five of the most popular niche platforms and how to best use them to propel your business to success.
Even though over 90% of Chief Marketing Officers do believe analytic tools will help them successfully reach their marketing goals, few are using them. It is estimated that less than 20% of companies utilize analytic tools available to them when making marketing or even business decisions.